Problem.
Shalom is a spa and barbería in Villa Linda, Bello, Antioquia, founded by Salomé Arroyo, with no web presence at all. The business needed one page that could carry everything: who they are, a service menu that runs from nails and lashes to hair and basic barbería with pricing in Colombian pesos, hours, location, and a way to book. Clients are overwhelmingly on phones, and the site had to read naturally in Spanish first with English available.
Approach.
Built as the second customer site under Ricarte.ai, my web studio for Colombian businesses. One page, four anchors: Bienvenido, Bio, Servicios, Contacto. The visual language comes from the brand itself: soft rose and green, serif logotype, and a hand-drawn line-art illustration of a woman with a candle and leaves that closes the page. Servicios is the heart of it, structured pricing cards per category (uñas, pestañas, fibras tecnológicas, cabello, depilación, barbería) with a highlighted featured service and promo bundles. Contacto shows live open/closed status computed from business hours, a map pin, and a WhatsApp button, the booking channel that matters in Colombia. A toggle switches the whole page between Spanish and English.
Outcome.
Live at shalomestetica.co: the business's entire digital storefront on a single fast page, dozens of priced services, bilingual, mobile-first, with booking one WhatsApp tap away. It also hardened the Ricarte.ai playbook: brand-first one-pagers with structured service menus that a small business owner can hand to customers as their website.
Gallery.
