Employment
Director, User Experience. March 2015 – Present
Ai Agent Orchestration: Run project based Ai coding agents from idea to live product. I plan the direction, review what comes back and own the result. The work covers responsive brand style guides, websites and internal web apps, plus the native NACDS tools our staff uses every day for member data and state level reporting. Projects that used to go out to a vendor now get built and maintained in-house.
Leadership / Managerial: Built and mentored the design team that delivered simultaneous solutions across an array of projects, ranging from a simple one page flier to designing and developing a CMS for our corporate website. Partnered with other departments to align design work with organizational goals. Oversee vendor participation to keep projects on task, on budget and on schedule.
Brand Management: Re-imagined the NACDS Foundations brand based on a new set of directives. Created the logo as a timeless mark that can stand on its own or accompanied with the name text. Supporting the logo with a color scheme that creates dimension and gives enough variety to support the various needs of a website hierarchy. Using color and style to create consistency across all collateral supported by a custom built online responsive style guide.
Content Creation & Strategy: Develop and foster new content to be applied across multiple communications channels. Creative content lives seamlessly with a project or our brand as it evolves in new ways based on the progression of technology advancements.
Research & Development: Spearheading the task of researching, learning and implementing new technology to better serve our members and industry to ensure a competitive advantage. Integrate new techniques to streamline the in-house work flow in an effort to maximize task efficiency and man power.
Digital Designer. January 2011 – March 2015
Designer / Developer: of responsive and modular websites. Usable, modular and responsive websites & web applications to support the goals of our initiatives. Introduced mobile and responsive websites to the organization to stay relevant in the association world. From start to finish I spearheaded a custom build CMS driven event schedule to be maintained on a daily basis by the meetings department. Additionally I created graphics for stage back drops, video and print material.
Photography: Utilized the skills I learned from a life-long hobby to tell help tell stories, create engaging marketing pieces and document high profile people & events.
Interactive Designer.
Successfully coordinated and executed interactive design projects from concept through completion. Worked closely with the largest residential and commercial builders in the metro area to provide marketing assets for their new properties. Projects included, flash animations & interactive maps for websites and touch screen kiosks, website design, front-end HTML development, email marketing and logo design. The highlight of my time at Interface Multimedia was designing websites for HGTV’s Dream Home and Clark Construction.
Freelance Designer / Developer.
Typical late night life style of a freelancer focusing on designing logos, business cards, social media pages, and wordpress websites. I worked onsite at NACDS from 2009 – 2010 before I was brought on as a full time employee in 2011.